Parting Shot
Which raises more money for charity – a happy face or a sad face? The answer is actually both, and it depends. If you are a person who is highly involved in giving and connected to the charity, you are more likely to give when seeing a happy face. If you are not involved with the charity and not predisposed to giving, you are more likely to be moved by the sad face. Either way, we’re glad to show this smile today! |